Skip to Content

About us

Our Mission


Discover the latest trends in fashion and footwear to express your unique style.

To do so, we collaborate with local artisans who care about the environment and create their clothing with passion.

Discover More

 The Innovative Fashion Concept: "The Adaptive Footprint"

This concept moves away from mass-produced sizes and static designs toward a shoe that is dynamically customized, environmentally responsible, and technologically integrated into the wearer's life.

Explore how we bring the latest trends from local designers straight to your door, delivering joy.  

Discover More

Our Collections

Explore our curated clothing and shoe collections, each designed to reflect the latest trends and timeless elegance.

Meet our team

Passionate professionals dedicated to your style journey

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the driving force behind the brand. He is deeply involved in product development, marketing, and enhancing the customer shopping experience.

Mich Stark

Chief Commercial Officer

Mich loves taking on challenges. With his multi-year experience as Commercial Director in the retail industry, Mich has helped the company to get where it is today. Mich is among the best minds.

Fashion Forward Boutique

Chief Technical Officer

Aline is a fashion enthusiast who loves her work. She leads a talented team of designers and ensures our collections resonate with our community of style seekers.

Iris Joe

Chief Financial Officer

Iris, with her extensive industry experience, helps us analyze trends and improve our offerings. She is committed to driving success and elevating our brand to new heights.